Renderings above are for illustrative purposes
Applications are now open for two new incentive programs designed to encourage redevelopment and investment along the Douglas-Harding, Douglas-Sunrise, and Atlantic Street corridors.
These programs reduce financial barriers and support revitalization.
Development Impact Fee Credit Program
This program supports larger projects that act as catalysts for additional investment. Eligible developments may include residential, mixed-use, or pedestrian-friendly commercial projects located on vacant or underutilized sites.
To qualify, projects must align with the
Commercial Corridor Specific Plans and show how they will contribute to economic vitality through job creation, sales tax generation, or significant reinvestment.
Projects meeting the requirements may be eligible for up to $500,000 in fee credits on city-controlled impact fees. The credit cannot exceed 2 percent of total project costs, and applicants must provide at least 25 percent private investment. By reducing initial costs, the City’s goal is to encourage redevelopment that strengthens the corridors and sparks business investment.
Apply now
Façade and Frontage Improvement Program
The second program focuses on the outward appearance of properties to enhance community appeal, providing rebates to help offset the cost of exterior improvements. Property and business owners may qualify for up to $20,000 for materials (including up to $1,000 for permit fee). Eligible projects include façade improvements, landscaping, and frontage upgrades. Labor costs are not included.
This program helps property owners modernize aging buildings and create more inviting spaces for customers, residents, and visitors. Consistency with the design guidelines in the Commercial Corridors Specific Plans is required for eligibility.
Apply now
Funding and next steps
Both programs are funded through $1.01 million in grants for the Commercial Corridors project.
The incentive programs complement other efforts already underway, including utility upgrades, fee deferral options for developers, and energy and water efficiency incentives for businesses.
For more details on the Commercial Corridors and incentive programs, visit roseville.ca.us/corridors.
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