Proposals sought for purchase and development of downtown site

Updated July 13, 2021

The City of Roseville is seeking proposals for the purchase and development of 1.39 acres of City-owned property at 401 Oak Street

Centrally located in Roseville’s downtown, the site is situated with the Vernon Street Town Square and Civic Center to the north, Downtown Library to the south, Royer Park and a 6-mile paved bike and pedestrian trail along Dry Creek to the east. Two large parking garages a short walk from the property. Douglas Boulevard is easily accessible to the south and the location is also less than a mile from Interstate 80 and close to public transportation. 

The zoning allows for a variety of use types including mixed‐use, retail, restaurants, public/quasi‐public, offices, multifamily residential, live/workspace, and public markets. In an effort to comply with the State of California’s Regional Housing Needs Allocation and the Housing Element of the City’s General Plan, mixed-use residential development projects are strongly encouraged.

Prospective projects will be evaluated by the City of Roseville for their potential to provide housing or commercial options that contribute to the vibrancy of Downtown Roseville. Proposals should also be consistent with the Downtown Specific Plan by providing options for people to live, work and shop within close proximity of the downtown core.

To help incentivize development, the City will demolish the existing building, remediate and grade the site. 

View the request for proposals. Qualified proposals are due by 3 p.m. on November 19 at Be sure to sign up to receive addenda and other updates. 

Contact Rob Cline with questions. 

Roseville is the only California city ranked by Money as one of the 50 Best Places to Live in the United States. View more information about the City of Roseville and economic development opportunities by visiting


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