Roseville Electric Press Release2090 Hilltop Circle
Roseville, CA 95747
(916) 774-5600
(916) 774-5583 [fax]

9/5/2007

FOR IMMEDIATE RELEASE
PRESS RELEASE #RE 07-08
Subject :

Green Roseville – A Natural Choice for Sims Recycling Solutions
Contact :Vonette McCauley, Electric Public Relations Manager, Roseville Electric    916.774.5625
    vmccauley@roseville.ca.us
Daniel Strechay, Sims Recycling Solutions Public Relations Manager    212.500.7430
dstrechay@us.sims-group.com
Sims Recycling Solutions, a global electronics recycler with a 200,000 square foot operation in Roseville, CA, will participate in the City’s renewable energy program, Green Roseville.



Deciding to purchase 100 percent of the energy it uses through Green Roseville was a perfect fit for SIMS Recycling Solutions and makes them the Roseville Electric’s second largest renewable energy customer purchasing about 197 megawatt hours each month.

“As recyclers, Sims Recycling Solutions is in the business of sustainability,” said Engineering Director Rafael Reveles.  “Participating in programs like Green Roseville and utilizing renewable energy is a logical step for our business and an extension of our sustainability efforts nationwide. The success of Green Roseville and others like it depend on participation – from the public and the business community. Greater demand makes it possible to build more renewable generation facilities, which will make renewable energy affordable for all. It all starts here, and we’re happy to be a part of it.”  

The green energy credit purchased by Sims Recycling Solutions is equal to protecting more than 700 acres of trees or taking 187 cars off of the road annually.  

Sims Recycling Solutions applies innovative equipment and processes to recover materials for reuse in the next generation of computer and electronic products.  

Business and residential customers pay an additional 1.5 cents per kWh to purchase wind and solar credits. The funds are used to support research into better wind and solar technologies and the Green Fund to place solar generation on City facilities, like the Civic Center. 

Green Roseville was launched by in February 2006. At this time, there are more than 1,600 residential customers and 36 business customers, or 3.3% of all customers participating in Roseville Electric’s clean energy program.   

For more information, or to sign up for Green Roseville go to www.roseville.ca.us/greenroseville or call 79-POWER.

 

 

 

 

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